1. Put a “Buy Now” button in the top right corner of your site
Adding a direct CTA (call to action), such as “Buy Now”, “Call Today”, or “Book a Meeting” is actually something that we recommend for all of our sites. This includes WooCommerce pages as well as homepages and internal pages of websites.
Why do we do this? Well, imagine shopping around a department store. Your arms are full of items and you’re ready to check out. You look around for a salesperson so that you can purchase your goods, but no one is in sight. Has this ever happened to you? If so, you know the frustration.
Adding a CTA ensures that your customers know exactly what to do when they are ready to take the next step. Don’t make them look around your site, wondering how to get to their cart and finish their order. Place a bold, “Buy Now” button in the top right corner of your site and create a smooth process for your customers.
2. Have only one sale going at a time
People love a good sale.
If you’re promoting a big sale on the top of your site, stick with just one sale at a time. It may seem more productive to offer multiple discounts or sales at once in hopes of drawing in every customer. However, this actually tends to be confusing and overwhelming for customers, even if they don’t realize it.
When you offer a sale, don’t give your customer too much to think about. Promoting only one sale at a time – one image at the top of your site – will make it seem like an even better deal to your site viewers. Make sure to advertise that the sale won’t last forever! Add an end date and your customers will feel more encouraged to take advantage of your epic sale.
3. Promote your sales on emails and social media to bring traffic to your website
Even your most loyal customers aren’t going to visit your website every day, or even every week. Think about it. What are your favorite brands? Nike? Apple? La-Z-Boy? How often do you actually visit these websites?
Don’t depend on your website to bring its own traffic, no matter how many loyal customers you have.
While a clean, eye-catching, easy-to-use website is very important, make sure you’re also advertising through other means, such as emails and social media. Most people check their email at least once per day. Social media accounts are often checked dozens of times per day by users. Take advantage of this, and use email and social media to alert customers of your products and sales. These methods are great ways to drive more traffic to your website and WooCommerce pages.
4. Write about the advantages of your product
Why should customers buy your products? Unless you’re Apple, people are most likely not going to purchase your products just because they’re new or available on your site.
Product descriptions are probably the easiest and most important place to write about the advantages of your product. Don’t go overboard. Just give customers some details about the product. Make the information easy to access. Don’t make them search for it.
Blog posts are another place where you can go more in-depth about your products. If you’re selling a home speaker system, a few sentences or paragraphs in your product description might not be enough to really tell your potential customers about the product, how it works, and why they need it. Take advantage of your blog, and write a post that goes into much more detail about your product and how it works.
5. Focus on how your product can benefit your customer, instead of just trying to sell
As you write about the benefits of your product, either in the product description, a blog post, or somewhere else, focus on how it can help your customer.
Customers usually aren’t going to purchase something just because they have the stats in front of them. They’re going to purchase something because they believe it will make their life easier or better. Don’t just try to sell your product. Focus on your customer’s needs and wants. How will this product improve their lives?
Use these 5 tips for WooCommerce sites and keep up the great work!
We hope these 5 tips for WooCommerce sites help you improve your site and ultimately make more sales!
Do you need help with your website or WooCommerce site? We’ve created dozens of WordPress and WooCommerce sites that have provided digital marketing success for our customers. We’d love to create a custom, high-quality site for you. Click here to see all of our digital marketing services, or book a meeting today.
About the Author
Oscar Quesada
Oscar Quesada is the founder of Lifedge, a digital marketing agency that helps growing businesses and Christian organizations turn marketing into measurable results. He specializes in building clear, conversion focused websites, SEO systems, and automated email campaigns that attract the right people and turn them into real leads and customers.
Over the past decade, Oscar has helped contractors, local service businesses, and ministries move from hoping their marketing works to knowing exactly what is driving calls, bookings, and revenue. His approach blends StoryBrand messaging, data driven strategy, and practical execution so marketing stays simple, focused, and profitable.
Oscar is a StoryBrand Certified Guide and a trusted advisor to organizations across West Michigan and beyond, including Christian camps, nonprofits, and service based businesses. Through Lifedge, he builds marketing systems that do not just look good but actually create growth you can track.
When he is not working with clients, Oscar is usually coaching youth soccer, building new tech tools for Lifedge, or helping leaders think more clearly about how to steward their business for long term impact.
0 Comments
Are you on our email list?
Sign up today to receive free digital marketing advice, productivity tips, discount alerts, and more!
Name(Required)
FirstLast
Email(Required)
Company/Organization
CAPTCHA
reCAPTCHA
Recaptcha requires verification.
I'm not a robot
reCAPTCHA is changing its terms of service. Take action.
reCAPTCHA
Δ
Search
Search for:
Categories
- AI
- All Posts
- Blog
- Blogging
- Christian Camp Marketing
- Clients
- Company Culture
- Design
- Emails
- Hosting
- Marketing
- Plugins
- Podcasts
- Productivity
- Sales Funnel
- Search Engine Optimization
- Security
- Social Media
- StoryBrand
- Web Development
- Web Optimization
- WordPress
Related Blog Posts
Stop Chasing New Customers Until You Fix These Three Quiet Holes in Your Funnel
Jul 15, 2026 | Blog, Clients, Web Optimization
Every business owner I talk to wants the same thing. More customers. The instinct is almost always the same too. Run more ads. Try a new platform. Hire a new agency. Build a new funnel. Chase more leads. But after fifteen years of doing this work, I have noticed...
5 Reasons Photography Pays Off for Your Business
Jun 19, 2026 | Blog, Clients, Marketing
When business owners think about marketing, photography is often one of the last things on the list. Websites, social media, advertising, and email campaigns tend to get most of the attention. Yet the images used throughout those efforts often determine the first...
If Your Website Speaks to Everyone, It’s Speaking to No One
Jun 8, 2026 | Blog, Marketing, Web Optimization
Imagine you are hosting a dinner party. A close friend walks in, and you greet them with a hug and an inside joke. Your boss arrives next, and you shake their hand and offer them a drink. Then your kid’s teacher shows up, and you make introductions, mention how the...
The Night the Underdog Got Called Up — And What 9 Years of Quiet Work Actually Looks Like
Jun 1, 2026 | Blog, Company Culture
A few nights ago, I sat at a round table in a hotel ballroom in Grand Rapids with my wife and my team, looking at a program with five names listed under "Hispanic Business of the Year." Ours was one of them. This is the story of the work that got us there. I think it...
Storytelling in Marketing: The Cure for Content Overload in an AI-Driven World
May 18, 2026 | AI, Blog, Marketing
AI is changing how content is created in a very real way. It’s faster, more efficient, and more accessible than anything we’ve seen before. Anyone can generate blog posts, captions, emails, or ideas in seconds. But as content becomes easier to produce, something else...
Why Your Business Isn’t Showing Up in AI Search (And What to Do About It)
May 4, 2026 | AI, Blog, Web Optimization
A simple moment that reveals a bigger problem I always like to start with a simple illustration. Think about your potential customer sitting at their kitchen table, with their kids running around and one quick problem on their mind. Is it time to change the roof? I...
AI for Business Owners: A Practical Guide to Getting Real Value From AI
Apr 20, 2026 | All Posts, Blog
Artificial Intelligence is everywhere right now. For many business owners, it seems like a new AI tool appears every week. ChatGPT Claude Gemini Perplexity Copilot The biggest question is not whether AI is powerful. The real question is: How do I actually use it in my...
AI for Christian Camps and Nonprofits: Using AI Without Losing the Human Mission
If you are a camp director, ministry leader, or nonprofit operations director, you have probably heard the buzz about AI. Leaders across camps and nonprofits are beginning to ask how this technology might fit into their work. But the real question many leaders are...
Why a Strong Social Media Presence Still Matters for Businesses
Mar 2, 2026 | All Posts, Marketing, Social Media
Many business owners quietly wonder if social media is still worth the effort. Algorithms change. Trends come and go. And for busy business leaders, posting on social media can feel like just another thing competing for attention. But here’s the truth: social media...
SEO Is Content: Why Investing in Content Is the Smartest Way to Rank Higher
Feb 2, 2026 | Blog, Marketing, Search Engine Optimization
SEO is Content When we talk about SEO, we talk about content. Do you want to be highlighted in AI Overviews, in ChatGPT, or rank higher in search results? There is only one way to do it. You need to provide content for these search engines to find and understand your...
Notifications
reCAPTCHA
Recaptcha requires verification.
protected by reCAPTCHA
reCAPTCHA is changing its terms of service. Take action.
Trusted Business
Verified by Trustindex
lifedge.online
This site has obtained the following certificates:
Excellent rating\
\
5.0\
\
\
\
45 Google reviews
Trusted Business
Verified by Trustindex
Reviews credibility
Certified
Customer reviews showcase the level and quality of service a website provides.
Trustindex collaborates with 137 review platforms to provide website visitors easy access to all real and verified reviews in one place.
Reviews from other platforms are displayed and added to the ratings only if they are proven spam-free and meet Trustindex's guidelines.
100% issue-free services
Certified
Trustindex continuously measures the satisfaction of your customers based on evaluations. Less than 1% of the customers surveyed indicated a problem.
Verified business
Certified
The website's contact information and business information has been independently verified by Trustindex.
Contact details
Phone:
+1 616-730-3065
Verified
E-mail:
Verified
Business data
Company name:
Lifedge LLC
Domain:
lifedge.online
Company founded:
2017
Number of employees:
1-10
Start of Trustindex verification:
2025-02-27
Data protection
Certified
The website is constantly checked for security issues by Trustindex.
Safe Browsing: no problems detected
Valid SSL certificate
About Trustindex certificate
Websites that continuously maintain a high level of customer satisfaction and comply with a high level of security protocol can obtain a Trustindex certificate. When shopping, look for Trustindex certificates and buy with confidence.
For businesses
Build trust and increase sales with Trustindex certification.
© Copyright 2026 trustindex.io
reCAPTCHA