FAQ
Frequently asked questions.
Thanks for visiting — find answers to our most common questions below. Don't see yours? Reach out and we'll answer it.
Website FAQs
- How much does it cost to build a new website?
- Price may vary by project. Our websites start at $4,000 and up depending on functionality. Website hosting, maintenance, and support are a separate investment from website design and development.
- Will I be able to view the website during development?
- Yes. During development we host the design on a live subdomain so you can review the site at several points in the process and give feedback before launch.
- Will my new website be viewable on smartphones and tablets?
- Absolutely. We create all of our designs to be mobile-friendly.
- Will I be able to update my new website?
- Your website will be integrated with WordPress, which lets you quickly and easily update most text and images with minimal training. Structural or design changes require advanced markup or code — we're happy to make those and can discuss pricing.
Maintenance
- How do website maintenance updates work?
- For urgent changes (within 12–24 hours) we can train you to add them yourself. For changes you can wait 48 hours on, email support@lifedge.online with instructions, content, or images and we'll take care of it. If a request requires advanced skill or a paid plugin, we'll consult with you before moving forward.
- How does billing work on maintenance?
- The yearly basic plan includes up to 30 minutes per month of changes. Anything beyond that is discussed with you and billed at $100/hour — but only for the actual time spent. If a change takes 45 minutes, we bill 45 minutes.
Hosting
- Are there ongoing costs for hosting?
- Yes. Hosting can be paid yearly or monthly and includes free SSL, free CDN, 10GB of disk space, 25K unique monthly visits, and 50GB of bandwidth.
- What hosting company do you use?
- We currently use WPEngine (Flywheel) for web hosting. We're constantly evaluating the best options to keep your site fast and reliable.
Branding & Graphic Design
- Can I keep my existing logo?
- If you have an existing logo that you love, absolutely — let's keep it. If not, we can optimize your current logo or create a new one depending on your needs.
- Will you use our current company colors?
- We certainly can. Unless you need an entire company rebrand, we'll stick with the colors customers already know you by. If you don't have a Brand Style Guide, we can provide a small guideline at an additional cost.
- We want to completely re-do our branding. Can you help us start from scratch?
- Absolutely. Our visuals and graphic design team will work with you to create a logo, graphics, colors, fonts, photos, and videos that represent your brand — then apply consistent branding across all your materials.
Email & Marketing Terms
- What is an automated nurture campaign?
- A nurture campaign lets current and potential customers stay connected with you. Weekly or monthly emails speak to your customer's problem, give them a solution, and keep your brand on their mind. One helpful email a week makes a big difference — and it works just as well for your existing customers.
- What is a lead generator, and why do I need one?
- A lead generator is a piece of value (PDF, video series, checklist, free sample) you give away in exchange for a potential client's email address. It builds trust up front, creates consistent engagement, and generates warm leads more likely to convert into loyal customers.
- What is a BrandScript?
- A BrandScript is the foundation of your marketing strategy — a story that walks through your customer's problem and describes how you, as their guide, help them find a solution and experience success.