Skip to content
Lifedge logo
← The journal

Our Favorite Business Books

April 19, 2024·Lifedge Team

Reading Time: 3 min ( Word Count: 722 )

Readers are leaders! Today we’re going to let you know about some of our favorite business books. We’ve gleaned tons of insight from these books, and we want to share the wealth of information with you!

Procrastinate on Purpose by Rory Vaden

Most of us think of procrastinating as a bad thing. In this book, Vaden gives a different perspective on procrastination and shows how it can actually be used to your advantage.

He explains how you can create more time and actually multiply the hours in your days. With Vaden’s techniques, you’ll find that you even have time to spare!

Take the Stairs by Rory Vaden

This is another of our favorites by Rory Vaden. In this book, Vaden presents a program for resisting “quick fixes” in favor of tackling problems head-on. He teaches how self-discipline is the key to success, and that it probably isn’t as hard as you think.

Successful people have trained their brains to think differently about self-discipline. These people make everyday, seemingly insignificant choices that over time build a life of freedom and success.

Instead of taking the easy route, Vaden takes the rewarding route—one stair at a time!

The Motive by Patrick Lencioni

This book on leadership is a bit different than others you may have read. Instead of focusing on how to become a leader, Lencioni focuses on why you’re a leader in the first place. He helps readers honestly assess themselves and their leadership.

This different perspective about “ why leadership” will cause you to think, reevaluate, and take action. You’ll likely change your approach to leadership and avoid pitfalls in your organization and relationships.

Business Made Simple by Donald Miller

This is one of our favorite books, and one that has been transformative for Lifedge. Even those who have attended business school often feel lost and confused in the world of business. In these daily entries, Donald Miller shares simple, yet effective secrets for running a successful business. This sixty-day guide is sure to give you new insight for how to achieve your goals and beyond in your business.

Start With Why by Simon Sinek

This book, which aligns with Sinek’s popular TED Talk, directs you to focus in on the “whys” of what you’re doing. Sinek uses examples of some of the greatest leaders in the world, who are all very similar in the way they think, act, and communicate. While any organization can explain what it does, only some can explain how they do it, and even fewer can communicate WHY. Sinek encourages his readers that great leaders don’t manipulate, they inspire.

Leaders Eat Last by Simon Sinek

Another of our favorites also comes from Simon Sinek. The name for this book evolved from a conversation Sinek had with a Marine Corps general. If you were a bug on the wall of a Marine mess hall, you’d notice that the junior officers eat first, which the senior Marines wait until last. This is very symbolic of the way that great leaders sacrifice for those under their care.

Being a good leader is not necessarily determined by how successful your company is or about how much money you make, but about HOW you achieve those results.

Be Like Amazon: Even a Lemonade Stand Can Do It by Jeffrey Eisenberg, Bryan Eisenberg, and Roy H. Williams

Though the title of this book may make it sound unrelatable, it’s truly such a resource to any business—from Amazon to a lemonade stand. The authors focus on the principles of the most successful brands in the world and find that success has much to do with relationships. In general, putting people first will give more results than simply cutting costs.

Join along in this conversation as an older mentor and his young mentee take a road trip and share these engaging thoughts. And be like Amazon!

These are some of our favorite business books—what about you?

Have you read any of these books? What other business books have helped you the most in your journey?

At Lifedge, we want you to succeed in every area of your business. We offer a variety of digital marketing services – from creating a marketing plan, to social media management, to web design, and much more. Book a meeting today, and let’s chat about how we can help you succeed.

About the Author

Oscar Quesada

Oscar Quesada is the founder of Lifedge, a digital marketing agency that helps growing businesses and Christian organizations turn marketing into measurable results. He specializes in building clear, conversion focused websites, SEO systems, and automated email campaigns that attract the right people and turn them into real leads and customers.

Over the past decade, Oscar has helped contractors, local service businesses, and ministries move from hoping their marketing works to knowing exactly what is driving calls, bookings, and revenue. His approach blends StoryBrand messaging, data driven strategy, and practical execution so marketing stays simple, focused, and profitable.

Oscar is a StoryBrand Certified Guide and a trusted advisor to organizations across West Michigan and beyond, including Christian camps, nonprofits, and service based businesses. Through Lifedge, he builds marketing systems that do not just look good but actually create growth you can track.

When he is not working with clients, Oscar is usually coaching youth soccer, building new tech tools for Lifedge, or helping leaders think more clearly about how to steward their business for long term impact.

0 Comments

Are you on our email list?

Sign up today to receive free digital marketing advice, productivity tips, discount alerts, and more!

Name(Required)

FirstLast

Email(Required)

Company/Organization

CAPTCHA

reCAPTCHA

Recaptcha requires verification.

I'm not a robot

reCAPTCHA is changing its terms of service. Take action.

reCAPTCHA

Δ

Search

Search for:

Categories

Related Blog Posts

Stop Chasing New Customers Until You Fix These Three Quiet Holes in Your Funnel

Stop Chasing New Customers Until You Fix These Three Quiet Holes in Your Funnel

Jul 15, 2026 | Blog, Clients, Web Optimization

Every business owner I talk to wants the same thing. More customers. The instinct is almost always the same too. Run more ads. Try a new platform. Hire a new agency. Build a new funnel. Chase more leads. But after fifteen years of doing this work, I have noticed...

5 Reasons Photography Pays Off for Your Business

5 Reasons Photography Pays Off for Your Business

Jun 19, 2026 | Blog, Clients, Marketing

When business owners think about marketing, photography is often one of the last things on the list. Websites, social media, advertising, and email campaigns tend to get most of the attention. Yet the images used throughout those efforts often determine the first...

If Your Website Speaks to Everyone, It’s Speaking to No One

If Your Website Speaks to Everyone, It’s Speaking to No One

Jun 8, 2026 | Blog, Marketing, Web Optimization

Imagine you are hosting a dinner party. A close friend walks in, and you greet them with a hug and an inside joke. Your boss arrives next, and you shake their hand and offer them a drink. Then your kid’s teacher shows up, and you make introductions, mention how the...

The Night the Underdog Got Called Up — And What 9 Years of Quiet Work Actually Looks Like

The Night the Underdog Got Called Up — And What 9 Years of Quiet Work Actually Looks Like

Jun 1, 2026 | Blog, Company Culture

A few nights ago, I sat at a round table in a hotel ballroom in Grand Rapids with my wife and my team, looking at a program with five names listed under "Hispanic Business of the Year." Ours was one of them. This is the story of the work that got us there. I think it...

Storytelling in Marketing: The Cure for Content Overload in an AI-Driven World

Storytelling in Marketing: The Cure for Content Overload in an AI-Driven World

May 18, 2026 | AI, Blog, Marketing

AI is changing how content is created in a very real way. It’s faster, more efficient, and more accessible than anything we’ve seen before. Anyone can generate blog posts, captions, emails, or ideas in seconds. But as content becomes easier to produce, something else...

Why Your Business Isn’t Showing Up in AI Search (And What to Do About It)

Why Your Business Isn’t Showing Up in AI Search (And What to Do About It)

May 4, 2026 | AI, Blog, Web Optimization

A simple moment that reveals a bigger problem I always like to start with a simple illustration. Think about your potential customer sitting at their kitchen table, with their kids running around and one quick problem on their mind. Is it time to change the roof? I...

AI for Business Owners: A Practical Guide to Getting Real Value From AI

AI for Business Owners: A Practical Guide to Getting Real Value From AI

Apr 20, 2026 | All Posts, Blog

Artificial Intelligence is everywhere right now. For many business owners, it seems like a new AI tool appears every week. ChatGPT Claude Gemini Perplexity Copilot The biggest question is not whether AI is powerful. The real question is: How do I actually use it in my...

AI for Christian Camps and Nonprofits: Using AI Without Losing the Human Mission

AI for Christian Camps and Nonprofits: Using AI Without Losing the Human Mission

Apr 6, 2026 | All Posts, Blog

If you are a camp director, ministry leader, or nonprofit operations director, you have probably heard the buzz about AI. Leaders across camps and nonprofits are beginning to ask how this technology might fit into their work. But the real question many leaders are...

Why a Strong Social Media Presence Still Matters for Businesses

Why a Strong Social Media Presence Still Matters for Businesses

Mar 2, 2026 | All Posts, Marketing, Social Media

Many business owners quietly wonder if social media is still worth the effort. Algorithms change. Trends come and go. And for busy business leaders, posting on social media can feel like just another thing competing for attention. But here’s the truth: social media...

SEO Is Content: Why Investing in Content Is the Smartest Way to Rank Higher

SEO Is Content: Why Investing in Content Is the Smartest Way to Rank Higher

Feb 2, 2026 | Blog, Marketing, Search Engine Optimization

SEO is Content When we talk about SEO, we talk about content. Do you want to be highlighted in AI Overviews, in ChatGPT, or rank higher in search results? There is only one way to do it. You need to provide content for these search engines to find and understand your...

« Older Entries

Notifications

Trustindex

Trusted Business

Verified by Trustindex

lifedge.online

Latest reviews

This site has obtained the following certificates:

Excellent rating\ \ 5.0\ \ Google star 1Google star 2Google star 3Google star 4Google star 5\ \ 45 Google reviews

Trustindex

Trusted Business

Verified by Trustindex

Reviews credibility

Certified

Customer reviews showcase the level and quality of service a website provides.

Trustindex collaborates with 137 review platforms to provide website visitors easy access to all real and verified reviews in one place.

Reviews from other platforms are displayed and added to the ratings only if they are proven spam-free and meet Trustindex's guidelines.

100% issue-free services

Certified

Trustindex continuously measures the satisfaction of your customers based on evaluations. Less than 1% of the customers surveyed indicated a problem.

Verified business

Certified

The website's contact information and business information has been independently verified by Trustindex.

Contact details

Phone:

+1 616-730-3065

Verified

E-mail:

oscar@lifedge.online

Verified

Business data

Company name:

Lifedge LLC

Domain:

lifedge.online

Company founded:

2017

Number of employees:

1-10

Start of Trustindex verification:

2025-02-27

Data protection

Certified

The website is constantly checked for security issues by Trustindex.

Google

Safe Browsing: no problems detected

SSL

Valid SSL certificate

About Trustindex certificate

Websites that continuously maintain a high level of customer satisfaction and comply with a high level of security protocol can obtain a Trustindex certificate. When shopping, look for Trustindex certificates and buy with confidence.

More details »

For businesses

Build trust and increase sales with Trustindex certification.

More details »

© Copyright 2026 trustindex.io

reCAPTCHA

Recaptcha requires verification.

protected by reCAPTCHA

reCAPTCHA is changing its terms of service. Take action.

reCAPTCHA